The #1 fast-growing multi-channel retailer in the Russian TV

 

WHO WE ARE?

    Leomax Group is the №1 fast-growing multi-channel retailer in the Russian TV shopping market, with a modern TV & E-commerce platform serving the entirety of Russia.

     It operates through 3 proprietary TV-shopping channels, DRTV, 3 e-commerce websites, catalogues and telemarketing.

     The Group focuses on providing consumers with a broad range of exclusive, innovative and high-quality goods at affordable prices.

REACH

6m

Historical customers

32m

Technical subscribes

2.8m

Orders

20k

Parcels per day

24

Own brands

 
 

REWARDS

LEOMAX

  • Operating since 2010, the channel is Leomax Group’s most widely known and viewed in the market, broadcasting 24 hours a day, 7 days a week, 365 days a year

  • The channel broadcasts pre-recorded clips of presenters and subject-matter experts demonstrating the best-selling products

  • The main product category sold through the channel is home and kitchen appliances

 
 

CAPABILITIES

STRATEGY

24/7 service

Consumers can place orders 24/7 by either (i) a call, (ii) a website, or (iii) completing a postal form.

BRANDING

DESIGN

Warehouse

Leomax Group operates a logistics and fulfillment center, situated close to Domodedovo airport (Moscow), which currently processes 13 000 orders per shift.

Delivery

A longstanding partnership with the Russian Post Office and 7 Couriers, enables delivery across the country.

The Group develops new product ideas and proprietary brands, which are then made-to-order by manufacturing partners

Product

The Group develops new product ideas and proprietary brands, which are then made-to-order by manufacturing partners

Video content

100% of video content is created in proprietary TV studios, including scenario preparation, pre-shooting, shooting and post-shooting editing

Channels

Products are marketed in 7 unique distribution channels, notably including the Group’s 3 TV shopping channels

OUR  TEAM

Evgeny Vorvanin

CEO of Leomax Group

 

  • Leading Leomax Group since 2010

  • Previously with TopShop TV as CEO (2008-10)

  • Broad experience as a producer and director at large Russian channels and Radio broadcasting Groups (First Route Television, TNT channel, Group Vyibety)

Olga Filippova

CFO of Leomax Group

  • Leading the finance function of Leomax Group since 2011

  • Previously worked as director / CEO advisor / project manager / vice-president of corporate finance in leading Russian companies (DipIFR, fond “Reforme”, Sollers, Intermedservice);

  • MBA in Finance from International Moscow University

 
 

 THE PARTNERS

Leomax Group

Central office

115088 , Moscow

Sharikopodshipnikovskaya st. 13/62
phone: +7 (495) 995-77-97

 
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№1 fast-growing multi-channel retailer in the Russian TV shopping market